A family’s home in Riverside. Next: retire the mortgage.
A kindergarten teacher and single parent of two live there. Rent is $2,300 a month. At 100%, with no mortgage, it drops to about $1,100, for good. There is no partial step-down before then. Pixels are $32.88 each.
The approximately $1,100/month figure is an operator estimate at current operating costs; see the disclosures below.
1% of the first house is owned
At 100% the mortgage is gone and rent drops from $2,300 to about $1,100 a month.
The property
Repairs, upgrades, the big calls: pixel owners vote.
The neighborhood
One of Jacksonville’s oldest neighborhoods. Tree-lined streets and old houses.
Important disclosures
Property address and renter identity are not published
To protect the privacy of the family living in the home, the full street address is not published and the renter is described only in general terms (occupation and household size). Public-facing materials describe the neighborhood (Riverside, Jacksonville, FL) without revealing the exact location. The same practice applies to future rental listings on the platform.
Standard rent is $2,300/month until 100% sell-out
$2,300/month is the contracted rent until the community reaches 100% sell-out and Nestmarket owns the property without a mortgage.
Rent drops to operating costs only at 100% sell-out: approximately $1,100/month
Once 100% of units are purchased and the mortgage is eliminated, rent is recalculated to cover only real operating costs (taxes, insurance, maintenance, reserves). Based on current estimates, that figure is approximately $1,100/month. The exact amount tracks actual property costs and may rise or fall with them; there is no contractual percentage-below-market floor. This operating-costs-only mechanism applies for as long as Nestmarket continues to manage the property, including for renters who succeed the first selected renter.
Subleasing prohibited: renter must occupy
The $2,300/month rate and the operating-costs-only rate are both conditioned on the renter personally occupying the home. Subleasing is prohibited for the entire tenancy and may terminate the lease.
The pilot marketplace is open during sell-out: no refund on purchased units
Because the pilot marketplace is open from day one, units are tradeable as soon as they’re purchased. As a result, units already bought during the pilot are not refunded. If you no longer want to hold a unit, you can list it for sale on the marketplace. (For future listings that don’t open the marketplace until sell-out, if the listing window expires before 100%, all buyers receive a full refund to their wallet.)
How the mortgage gets retired, and what is and is not guaranteed once it is, is on the Kill the mortgage page. Full terms in the Terms & Conditions.
The house is rented. The mortgage is next.
The mortgage is the only thing standing between $2,300 and $1,100 a month. Play games, own pixels, close the gap.